Nicola Farinetti

Eataly CEO

Read Official Bio

What Do You Do When an Employee Makes a Serious Mistake?

I guess that what I try to do all the time is, and it's the good and the bad of the way I manage, is try to explain to people that everybody deserve many chances.…

Running Time: 0:35

What Role Does Instinct Play in Your Decision-Making Process?

It's huge. I try to have all my people focusing on ideas always first as much as possible. Then you have data, then you have analysis, then you have everything else. But we have incredibly…

Running Time: 0:36

If You Could Accomplish Only One Thing as CEO, What Would It Be?

So the dream would be to open one Eataly in every single country in the world. That's really, I mean it's never going to happen but that would be a dream because that's when I…

Running Time: 0:23

How Much of Your Career Has Been Planned and How Much Has It Been Left up to Chance?

I think my career might have been planned by my father but I'm not really fully aware of, and I just started work as a waiter when I was in college and I always loved…

Running Time: 0:53

How Do You Put Yourself in Your Customer's Shoes?

The biggest piece of advice that we always give to ourself is spend as much time as you can in the store. I mean of course we have offices because you need to have offices.…

Running Time: 0:26

Tell Us About a Mistake You Made and What You Learned

Well I think the biggest mistake that I made, and I keep making and every manager, new manager probably making it, is just try to be involved in everything. And it's really also from my…

Running Time: 0:47

Who Do You Surround Yourself With in Business?

We are trying to be surrounded by a lot of diversity within our company, the food is very personal, the more you know, the better it is and I just find people that travel, that…

Running Time: 0:32

If You Were Stranded on a Desert Island, What 3 Things Would You Want With You?

I love a beer, for sure. I think they're going to be only food, those three things that I'm going to bring with me on a desert island, I guess. I definitely would like a…

Running Time: 0:34

What’s the Biggest Mistake New Bosses Make?

One of the biggest one, right? Try to be involved in everything and don't trust other people enough because that's what it comes down to, right? Making sure that you understand your people that you…

Running Time: 0:18

How Do You Fire Someone?

I think the biggest point to fire somebody is actually making sure that the person understand what happened. Why is that happening? What can you learn from that experience? Why did we came to this…

Running Time: 0:20

What’s the Hardest Part About Being a CEO?

I guess to me the hardest thing still today is the responsibility of 2,000 more people that I have, every day that I woke up. And people looking up to you waiting for answer. And…

Running Time: 0:21

How Do You Get Work Done While You Travel?

I try to not read email. That's my biggest piece of advice, because the way you guys in US use emails is crazy, and it really can suck up your entire energy that you have,…

Running Time: 0:37

How Do You Fit a Giraffe in a Fridge?

I guess you have a problem if you really need to fit the giraffe in a fridge. I guess the right answer is you open the fridge, you put the giraffe, you close the fridge.…

Running Time: 0:23

How Do You Manage Your Emails?

I just go by the person who send it. I prioritize names and there are 10, 15, 20 people then anytime they write me I just want to make sure I get them as soon…

Running Time: 0:22

What Role Does Data Play in Your Decision-Making Process?

Most of the time I think you have a goal and you try to think what's the best way to get there and then you look for sign in your past or in your history…

Running Time: 0:23

What Is Your Worst Work Experience?

I guess my first opening in Bologna was the worst, because we had a very big power issue, and for like the first month, it was winter, and power kept going on and off every…

Running Time: 0:22

What Is Your Corporate Culture?

Our company culture can be defined around one word, which is quality. We really believe in quality. We believe in quality of life. We believe in quality of food. We believe in quality of relationships.…

Running Time: 0:28

What Is Your Must-Ask Job Interview Question?

My first question is always, tell me what you think is important for me to know about yourself. And I know it's very philosophical, probably, but I get a lot of first touch and first…

Running Time: 0:30

What's the Most Surprising Thing About Being a CEO?

I guess you don't really know what your job is which I find very interesting. Because at the end of the day, you look at yourself into the company and you should be able to…

Running Time: 0:42

How Do You Find a Needle in a Haystack?

Sorry, I had to translate that in Italian. I guess you should burn it out and that's probably the only thing that will be left so you can find it.

Running Time: 0:13

"One of Fast Company’s Most Creative People in Business"

Growing up, Nicola Farinetti learned about running a business while working with his father and brothers at Unieuro, which his father grew into Italy's largest consumer electronics company. While attending college in Turin, Nicola studied political science and, soon after graduating, discovered his passion for the food industry while spending time working as a waiter.

With Nicola and his brothers’ desire to create a place that housed the best regional ingredients of Italy, and their father Oscar's inspiration from the bazaars of Istanbul, the concept of Eataly was born. Nicola helped bring the now largest Italian marketplace in the world to the U.S., starting with NYC Flatiron in 2010, Chicago in 2013, and NYC Downtown in 2016.